1. First Steps
a. Initial setup
. Intro to data sources
Container Tag Implementation
a. Collect data from your websites and landing pages
b. Collect user data from your apps using our SDKs
c. Track impressions in a DSP, SSP or Ad Server
d. Track conversion events for your campaigns
e. Click tracking on Facebook
f. Upload CRM data and get an addressable digital audience
g. Use the email data source to increase your CRM matching capabilities
z. How to approve a Facebook data sharing request
b. Segmentation
App Segments
CRM Segments
Campaign Segments
Creating web segment rules
Cross Device Segments - You can reach users on all their devices
Facebook - Send audiences
How to combine different segments in order to maximize Reach?
How to create a new Seat and associate it with Retargetly DMP?
Look Alike Segments
Pushing a Segment / Audience to a Platform
Segment Overlap
Video Viewability Tracking
c. Insights & Analytics
User Creation
2. Advanced Configuration
Container Tag Implementation (AMP Pages)
Demographic Data Sent through the Container Tag
Getting Retargetly's web cookie user id
Google Analytics ID Synchronization
Impressions, Clicks and Conversions implementation in DCM
Sizmek Campaign Track Implementation
Synchronization of the external user ID
Tag Sending through the Container Tag
Taxonomy Creation in Retargetly DMP
3. Integrations
5. Frequently Asked Questions
- All Categories
- 1. First Steps
- b. Segmentation
- Video Viewability Tracking
Video Viewability Tracking
Is it possible to track viewability of a video?
Campaign Manager and Google Studio has a functionality called Floodlight. It allows you to measure the viewability of your videos. Thus, if a new Retargetly DMP campaign tag was implemented within this floodlight, this would automatically arm us within our DMP a segment of all those who have seen our video.
Where do I configure the viewability of a video?
All configurations of this functionality must be made from Campaign Manager.
Note: We hope this recommendation has served you. Any questions do not hesitate to comment on the content so that we continue to improve our documentation
